diff --git a/openerp/osv/fields.py b/openerp/osv/fields.py
index 59e607b4510..25028e16305 100644
--- a/openerp/osv/fields.py
+++ b/openerp/osv/fields.py
@@ -521,6 +521,11 @@ class datetime(_column):
                               exc_info=True)
         return utc_timestamp
 
+    @classmethod
+    def _as_display_name(cls, field, cr, uid, obj, value, context=None):
+        value = datetime.context_timestamp(cr, uid, DT.datetime.strptime(value, tools.DEFAULT_SERVER_DATETIME_FORMAT), context=context)
+        return tools.ustr(value.strftime(tools.DEFAULT_SERVER_DATETIME_FORMAT))
+
 class binary(_column):
     _type = 'binary'
     _symbol_c = '%s'