diff --git a/addons/base_import/static/src/js/import.js b/addons/base_import/static/src/js/import.js
index 1238bc9570f..78cb09001a9 100644
--- a/addons/base_import/static/src/js/import.js
+++ b/addons/base_import/static/src/js/import.js
@@ -285,7 +285,7 @@ openerp.base_import = function (instance) {
 
                     callback(item_finder(default_value));
                 },
-
+                placeholder: _t('Don\'t import'),
                 width: 'resolve',
                 dropdownCssClass: 'oe_import_selector'
             });
diff --git a/addons/base_import/static/src/xml/import.xml b/addons/base_import/static/src/xml/import.xml
index 97bf3e66f7a..8d7155912e6 100644
--- a/addons/base_import/static/src/xml/import.xml
+++ b/addons/base_import/static/src/xml/import.xml
@@ -347,8 +347,7 @@
         <tr class="oe_import_fields">
             <!-- Iterate on first row to ensure we have all columns -->
             <td t-foreach="preview[0]" t-as="column">
-                <input placeholder="Don't Import"
-                       class="oe_import_match_field"/>
+                <input class="oe_import_match_field"/>
             </td>
         </tr>
         <tr t-foreach="preview" t-as="row" class="oe_import_grid-row">