diff --git a/addons/crm/crm_lead_view.xml b/addons/crm/crm_lead_view.xml
index 3c2b8f48eb6..b13c65b3169 100644
--- a/addons/crm/crm_lead_view.xml
+++ b/addons/crm/crm_lead_view.xml
@@ -414,7 +414,7 @@
                 </div>
                 <sheet layout="auto">
                 <group colspan="4" col="2" width="auto">
-                    <field name="name" required="1" nolabel="1" class="oe_form_title"/>
+                    <field name="name" required="1" nolabel="1" class="oe_form_title" placeholder="Need new website design"/>
                     <div class="oe_text_right">
                         <button string="Schedule/Log Call"
                             name="%(opportunity2phonecall_act)d" icon="terp-call-start"