diff --git a/addons/product/pricelist.py b/addons/product/pricelist.py
index a74c600b54a..8f458ec2b89 100644
--- a/addons/product/pricelist.py
+++ b/addons/product/pricelist.py
@@ -272,7 +272,9 @@ class product_pricelist(osv.osv):
                 if is_product_template:
                     if rule.product_tmpl_id and product.id != rule.product_tmpl_id.id:
                         continue
-                    if rule.product_id:
+                    if rule.product_id and \
+                            (product.product_variant_count > 1 or product.product_variant_ids[0].id != rule.product_id.id):
+                        # product rule acceptable on template if has only one variant
                         continue
                 else:
                     if rule.product_tmpl_id and product.product_tmpl_id.id != rule.product_tmpl_id.id: